


organic 🌎 mini essentials.
✌️ minis are messy.
our clothes are clean.
Kids fashion is a dirty business. We've been cleaning it up since 2008.
We ethically manufacture exclusively with sustainable textiles and AZO-free dyes, are proud, active members of 1% for the Planet and are Climate Neutral Certified - ensuring your kids' closet is non-toxic and has zero carbon impact.
Join our famm. We're ready to join yours.
our no-no list
We keep it pure and clean for your littles by leaving out all unnecessary and harmful substances.
❌ No toxic dyes
❌ No harsh chemicals
❌ No pesticides
❌ No formaldehyde
❌ No AZO compounds
❌ No flame retardants
❌ No heavy metals
❌ No BPA
❌ No plastic packaging




