🫶 ethically made in canada ☁️ insanely soft 100% GOTS-certified organic cotton 🎨 non-toxic AZO-free dyes for sensitive skin 🐣 lightweight and durable as heck 🧵 well-made premium quality ♻️ ~8 years of wear per item 💸 ~8c per wear 🍃 net zero carbon impact 🌎 1% of every dollar donated to climate initiatives

the very best organic kids tees

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the non-toxic kids capsule staple

What makes our tees so perfect? We start with our ultra-premium made-just-for-us lightweight 100% GOTS-certified organic cotton jersey, colour the fabric exclusively with AZO-free dyes, preshrink to ensure longevity, and then cut and sew the garments right here in North America. Our customers tell us they last an average of 8 years, and kids tell us they feel like wearing PJs all day every day.

done with tees? check out our other not-so-basics.

sustainable 🍃 ethical 🤝 no 💩

✨ just the best kids clothes for the planet.

Since 2008, we've made the softest, the snuggest, the coziest, the coolest baby, toddler, and kids clothes on (and for) the planet, created ethically at factories that pay employees a living wage, with sustainable materials that don't leave our planet worse off than we found it. We believe in passing it on, and our stuff is built to be beautifully outgrown, resold, and reworn by kid after kid after kid. We make our best basics for their best future, and we're so happy you and your little minimalist are part of the famm.

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